Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress
Alura - Summer Dress

Alura - Summer Dress

Regular price R 1,492.50 Sale priceR 796.00
Save 47%
/
Free shipping in South Africa
30 days Money-back guarantee
2 items: -15% · 3 items+: -20%

Colour
Size
Limited stock — only 4 items remaining.

The more you buy, the more you save

2 items
15% off
3 items
20% off
4 items
25% off
5 items
30% off

Step into summer with the Alura Summer Dress, a perfect blend of elegance and breezy comfort. This dress is designed to keep you stylish and comfortable, whether you're attending a garden party, enjoying a day at the beach, or strolling through the city.

Features:

  • Elegant Design: The Alura Summer Dress features a flowing silhouette that exudes grace and femininity. Its timeless design makes it a standout piece for any summer occasion.
  • Premium Fabric: Crafted from high-quality, lightweight materials, this dress offers a soft and breathable feel, ensuring you stay cool and comfortable even on the hottest days.
  • Versatile Style: Ideal for various occasions, from garden parties to casual lunches and evening get-togethers, the Alura Summer Dress pairs effortlessly with sandals, wedges, or heels for a versatile look.
  • Comfortable Fit: Designed with a relaxed yet tailored fit, this dress ensures maximum comfort and freedom of movement, making it perfect for all-day wear.
  • Easy Care: The Alura Summer Dress is easy to care for, maintaining its shape and vibrant colour wash after wash, making it a practical and stylish addition to your wardrobe.
  • Timeless Appeal: With its classic design and elegant details, the Alura Summer Dress offers a timeless look that can be dressed up or down, making it a versatile staple for any occasion.

Sandra L.

Sandra L.

Verified Buyer

★★★★★

You can feel the love in every piece.

I've shopped here for years and the quality has never slipped. So sad to see Claire close, but this coat will stay with me for a long time. A little piece of the store to keep.

✓ Verified purchase — Camel Oversized Coat
James M.

James M.

Verified Buyer

★★★★★

Hand-picked really shows.

You can tell every item was chosen with care. The blazer fits perfectly — sharp without trying too hard. Gutted the store is closing, grabbed two before they're gone.

✓ Verified purchase — Navy Wool Blazer
Rachel K.

Rachel K.

Verified Buyer

★★★★★

Heartbroken, but so glad I bought it.

Claire's story moved me to tears. Five years of love and it shows in the craftsmanship. This sweater is gorgeous — I'll treasure it. Wishing her all the best for what's next.

✓ Verified purchase — Cream Knit Sweater
David T.

David T.

Verified Buyer

★★★★★

These pieces deserve to be worn.

Couldn't agree more with Claire — too beautiful to sit in boxes. The coat speaks for itself, proper quality. Ordered one for me and one for my brother. Last chance, don't miss it.

✓ Verified purchase — Grey Wool Coat
Michelle W.

Michelle W.

Verified Buyer

★★★★★

A goodbye worth showing up for.

Clean, elegant, built to last — exactly as promised. Heartbreaking that it's the end, but I'm proud to own something made with so much heart. Already told three friends to shop before it's gone.

✓ Verified purchase — Linen Blouse

THE HEARTBREAK SALE

One painful goodbye. Five years of love.

We built this store together, Tom and I. Every piece picked by hand. Then life fell apart.

I'm the one left standing here with a warehouse full of beautiful clothes and a heart that needs to move on. These pieces deserve to be worn, not sitting in boxes while I figure out what comes next.

So I'm letting everything go. Up to 60% off the entire collection. This is real, and this is your last chance to own something made with everything we had.

Thank you for showing up.

— Claire

→ Shop the Heartbreak Sale — Up to 60% Off

What our customers are saying

★★★★★

I've been through a divorce. I felt every word Claire wrote. Ordered four pieces and cried opening the package.

Rebecca T. — Johannesburg
★★★★★

The quality is beautiful. But it's the card in the package that I'll never forget.

Amanda K. — Pretoria
★★★★★

I almost scrolled past this. So glad I didn't. Claire's story stopped me completely. Bought three pieces. Zero regrets.

Jessica L. — Durban
★★★★★

I came for the clothes. I stayed for the story. That handwritten card broke me in the best way.

Sarah M. — Stellenbosch